Miela CEO Felipe Pastenes Spoke at SiGMA Asia

Manila, Philippines – June 2025 – Miela participated in SiGMA Asia 2025, where CEO Felipe Pastenes joined a featured panel discussion on "Why Gamification Strategies Fail." The panel brought together industry leaders to examine the challenges behind gamification in iGaming, addressing issues of design, player expectations, and market execution.

Pastenes shared insights on why certain strategies fall short and how operators can rethink engagement models to create lasting value and sustainable growth. His contribution reflected Miela's ongoing commitment to advancing dialogue on innovation and responsible practices within the global gaming sector.

Alongside the panel appearance, Miela connected with peers, regulators, and partners throughout the event to explore opportunities in Asia's fast-developing markets. The company highlighted its integrated approach to market expansion, player retention, and compliance-driven innovation.

As one of the premier forums in the region, SiGMA Asia once again proved to be a platform for forward-looking discussion and collaboration. Miela's presence reinforced its ambition to remain at the forefront of conversations shaping the future of iGaming.